Die Cut vs Kiss Cut Stickers: What’s the Difference?
Die cut and kiss cut stickers are two common custom sticker styles. Both can be printed with your artwork, logo, or design, but they are cut in different ways.
What Are Die Cut Stickers?
Die cut stickers are cut through the sticker material and the backing paper so the finished sticker follows the outside shape of your artwork. They are popular for logos, packaging, events, merch, and promotional stickers.
What Are Kiss Cut Stickers?
Kiss cut stickers are cut through the top sticker layer while the backing sheet stays intact. This makes them easier to peel and useful for sticker sheets, small detailed stickers, and multiple designs on one sheet.
Which Should You Choose?
Choose die cut stickers when you want one finished custom-shaped sticker. Choose kiss cut stickers when you want easier peeling, a backing sheet, or multiple stickers grouped together.
Best Uses
- Die cut stickers: logos, brand stickers, packaging, events, giveaways
- Kiss cut stickers: sticker sheets, small stickers, product labels, creator packs
For most logos and brand stickers, die cut is a strong starting point. For sticker sheets and grouped designs, kiss cut is usually the better fit.
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